For the coach ready to grow a thriving community with messaging that
inspires, connects, & converts.
Get the kind of bespoke words that effortlessly attract the people you’re meant to serve.
You’ve built your business with a vision:
To make a real impact, do the work you love, and create the freedom you deserve.
But now you’re ready for more—more connection, more growth, more ease.
Your business has grown, but your messaging has not—it’s no longer keeping up with the powerhouse you’ve become.
You’ve got the offers, the results, and the drive—but the strategy and messaging to match? That’s where things feel unclear.
MAYBE…
— You’ve got an incredible new community, membership, or program ready to launch—but you’re stuck.
— You’re overwhelmed by the what’s next: The strategy, the funnels, and the words that inspire, connect, and convert are the missing pieces you can’t (and honestly, don’t want to) do alone.
— Your offers are GOLD, but figuring out how to share them in a way that feels true to you—and the way you want to show up—is exhausting.
Let's cut to the chase.
If whipping up words and a strategy that sells itself isn't in your wheelhouse, no worries.
YOU DON’T HAVE TO BE ALONE IN THIS, FRIEND.
I’m here for you.
Imagine your business when you have…
Clear messaging that inspires connection, builds community, and consistently calls in your dream clients—without adding more to your plate.
Streamlined offers that serve even more people in less time—maintaining the highest quality.
Evergreen systems set to auto-pilot, consistently filling your funnel with high-value leads.
Personality-packed copy that not only showcases your expertise but also resonates deeply with your audience—and sounds unmistakably like you!
Sounds like THE dream, right?
PERFECT. BECAUSE IT CAN BE YOUR NEW BUSINESS NORMAL.
I’ll help you find your voice, share your mission, and clarify your message…
SO THOSE ALIGNED CLIENTS—THE ONES SEARCHING FOR YOU THIS VERY MOMENT—CAN FIND YOU.
And yes, they’ll invest whatever it takes to get the results you promise.
We’ll create sustainable, scalable systems that do the heavy lifting for you. You CAN have that thriving community you envisioned — the one that makes a real impact, brings in the income you desire, and still gives you the freedom to enjoy your life.
Are you ready to make it happen?
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Kelly Calkins
“Working with Hailey has been incredibly helpful. She captures my 'voice' perfectly and creates powerful copy. When Hailey does my copy I don't have to worry if it is going to land well and convert or not. We rebranded our website and Hailey did all the copy; she did a phenomenal job! I am beyond pleased with how clearly and effectively she captured our hearts, mission, vision, personal stories, and services. She is an amazing partner to have on your team!” -Kelly
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Amy Wall
ENERGETIC BEAUTY HEALER + FOUNDER OF SKINTESSA
I kept hiring coaches, searching for the right strategy, the perfect timing, and the words that would truly resonate. It wasn’t until I worked with Hailey that I found exactly what I was looking for. She brought all the pieces together—nailing the strategy, crafting the right emails, and ensuring everything flowed perfectly. Hailey delivered what I had been seeking for so long, and I couldn't be more grateful.
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Jackie Bernardi
MIXED MEDIA ART EDUCATOR
After signing up with several copywriters, Hailey's first email blew me out of the water. It was as if she had known me for years. The decision to hire Hailey was automatic.
We didn't start small. Hailey wrote ALL the copy for my new website, the complete launch sequence, and so much more for two workshop events and a membership community!
The first event launch sequence converted 19% of my audience - that's 500 people for my first-ever live event!
Working with Hailey is not just a joy; it's a partnership. Simply said, hiring Hailey is a smart business decision. -
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Kelli Cook
FOUNDER/OWNER OF THE YOGA PLANT AND FAMILY NURSE PRACTITIONER
“I have had the pleasure of working with Hailey on multiple projects and she has always been crucial in assisting me in an open-minded and thought- provoking way that really leads to great outcomes! She takes my ideas and offers her professional insights. Something I love about Hailey’s way of doing things is that she is knowledgeable and experienced, yet respectful and understanding that each person has their own desires or way of writing and doing business and she helps that uniqueness shine through. I feel confident that Hailey consistently offers her clients top notch service and she will be an asset to any individual or business she works with!”
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Katie Wrigley
TRANSFORMATIONAL COACH, COPYWRITER, COGNOMOVEMENT PRACTITIONER, PODCAST HOST
“Hailey is a GREAT copywriter and I highly recommend her! She is organized, and professional and she meets her deadlines without pause. She was very good at getting to the root of the message and really capturing my voice for my website. She takes any feedback you give her and she nails it. You won’t go wrong hiring Hailey.”
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Kjersten B.,
CEO + FOUNDER OF REWIRED & REAL
“Hailey is an absolute delight to work with. She is an extremely talented writer and takes her work very seriously. I never have to worry if the project will be completed on time, and I know it will be top quality. I appreciate her taking the time to talk with me and get to know our needs and mission so she can do her job to the highest standard. You will be so very happy to have Hailey on your team- we love and enjoy her!”
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Nikki B.,
FREEZER BREEZERS
"Hailey was a delight to work with on our small niche product business! She took time to research our specific market and product in order to capture the brand personality that we hoped to achieve. Her guidance and recommendations to improve our marketing were straightforward and impressively strategic. She also crafted some catchy copy for our website, which included some great one-liners we can pick up for taglines. On top of being a skilled writer with a compelling style, she was very kind, organized, and responsive! 100% would recommend her for any copywriting needs!"
ADVENTURE SEEKER. BOY MOM. SNACK QUEEN.
Copy Expert.
HEY THERE, I’M HAILEY
The go-to strategist for conversion copy and messaging that fuels growth for women who dream big and build even bigger.
I help visionary women (like you!) amplify their unique voices and share them with the world through strategy and messaging that attracts aligned clients—while staying true to their values and vision.
The result? A deeply connected audience, consistent sales, and a clear path to your next big goals.
Because I believe compelling copy is the pulse of every successful business.
Your expertise deserves words that work as hard as you do.
XOXO,
Client Feature
Hiring Hailey was the best decision I made when it came to my website!
Hailey is top-notch at what she does, and hiring her made what I thought was going to be a very stressful undertaking completely stress-free and fun! Hailey takes time to get to know you and has the talent to allow your personality to shine through your copy! It came together even better than I had hoped!”
Amber Cernohous
ULTRA COMMERCIAL REALTY
THE COPY SHIFT
Process
Study your brand, clients, and competitors
01
Hone your unique message to align with your mission
02
Inspire action with clear, high-converting copy
03
Fuel consistent growth with streamlined strategies
04
Transform leads into loyal clients with automated systems
05
It’s the SHIFT you need to build a business that serves you, not the other way around.
WANT THE NEXT BEST THING TO HAVING ME
Write For You?
The Template Shop
These aren’t just your run-of-the-mill templates.
They are an expert-curated collection of high-converting copy templates infused with Custom GPTs to help you save ridiculous amounts of time.
If you prioritize efficiency without sacrificing quality — THESE are for you.
The Profit Accelerator
Join the waitlist!
Grow and scale your online business without losing your authentic voice or compromising on quality.
A hybrid program designed for coaches and high-ticket service providers like you who are ready to build a thriving community with heart-centered, conversion-focused copy that resonates.
Inside, you’ll gain access to hands-on coaching, a supportive community, and custom AI templates—streamlining your path to faster results, deeper personalization, and scalable success.
PREFER TO HAVE AN EXPERT
Do It For You?
Done-For-You Copy + Messaging Strategy
I’ll help you sell MORE with words that turn heads and open wallets so you can focus on what you do best.
If you would rather hand your copy over to an expert who knows how to write copy that connects and converts—setting the stage for lasting success and scalable growth—THIS is for you!
You’re busy. And you want the best.
Now booking one month ahead.
Secure your spot!
